We’re building a screen that will put the Internet on your wall. Not the noisy, cacophonous, distracting, attention-absorbing, permission-to-send-you-notifications Internet we have come to expect from our computers, tablets, and phones, but a quiet Internet, enjoyed peripherally, contributing to the aesthetics of a space as a painting or a photograph might.
With that mission in mind, I’m happy to announce the first round of institutional funding for Electric Objects. Adam Ludwin at RRE and Phin Barnes at First Round Capital are leading the round, with participation from SV Angel, Dennis Crowley, Alberto Ibarguen, Scott Belsky, Kal Vepuri, Scott Birnbaum from Red Sea Ventures, Rich Greenfield, and Matt Witheiler from Flybridge. They are joined by existing investors Betaworks, Strauss Zelnick, Nate Westheimer, and Alex Rosen, together contributing $1.7mm.
Electric Objects is four things:
1) An Internet-connected screen with integrated sensors and powerful graphics processing capabilities
2) Web and mobile applications that make it easy for a community to collect and display images, animations, visualizations, and software
3) Partnerships with artists and institutions exploring the cutting edge of creative digital expression, and a store where you can discover, buy, and subscribe to their work
4) An open API, and a call for developers and artists to show us what they would do with a quiet, ambient, always-on, connected screen
This is an ambitious project, and it will only work if we can bring to bear the expertise and creativity of the right group of people. With that in mind, I’m excited to announce a few recent additions to the team.
Zoë Salditch, who has spent her career working at the intersection of art and technology, has joined us to lead community and artist development, and Bill Cowles, a senior industrial designer with over 15 years of design and manufacturing experience, is taking on the hardware development effort.
We’re looking to bring on a few more people in the coming months: a Software Design Lead, a Software Engineering Lead, and an Electrical Engineer. Get in touch if you’re interested in discussing any of these roles!
We have a challenging few months ahead of us, but we’re confident we can build a screen that you’re proud to hang on your wall, and that lives up to the expressive potential of the Internet.
If you’re interested in learning more about Electric Objects, or to be the first to preorder one, join our mailing list here.
To learn more about our mission, read this.